Online vs Content vs Digital Marketing – What’s the Difference?

Online, Content and Digital Marketing – What’s the Difference? In the last decade, the terms content marketing, online marketing and digital marketing has been thrown around so often they almost sound interchangeable. This can leave people like you and I consistently questioning our version of the definition. Even the most tech savvy online marketer can be left confused by this never-ending riddle.The lack of proper explanation has left marketing experts, management and customers asking, “What is the difference between content marketing, online marketing and digital marketing?”To answer this question, we must look at where they came from and their “raison d’être”. What’s Content Marketing? When we are asking ourselves “What is content marketing?”, we are really asking ourselves, what is considered content. Content is something…

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7 Digital Marketing Trends for 2021
New year 2020 change to 2021 concept, hand change wooden cubes

7 Digital Marketing Trends for 2021

How the Top Digital Marketing Trends Will Evolve in 2021 Seeing how 2020 has decided to deliver us with some major surprises, many marketers were forced to go back to the drawing board. January’s plan was in the trash by end of Q1 and ever since, the marketing space has become more and more competitive.How we purchase our food, how we spend our free time, how we interact, and with who, it has all been affected. This requires us to readjust accordingly to gain attention and meet our new objectives. Although at times it may seem challenging to adapt to the new normal, let alone define it, we need to foresee any upcoming trends and get started while it is fresh.To get into our list…

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Online vs Content vs Digital Marketing – What’s the Difference?

In the last decade, the term content marketing, online marketing and digital marketing has been thrown around so often they almost sound interchangeable. This can leave people like you and I consistently questioning our version of the definition. Even the most tech savvy online marketer can be left confused by this never ending riddle. The lack of proper explanation has left marketing experts, management and customers asking “What the difference between content marketing, online marketing and digital marketing?” To answer this question, we must look at where they came from and their “raison d’être”. What is content marketing? When we are asking ourselves ”what is content marketing”, we’re really asking ourselves, what is considered content. Content is something that is to be expressed through some…

Continue Reading Online vs Content vs Digital Marketing – What’s the Difference?

4 Benefits of Blogging for Your eCommerce Site

If you run an eCommerce website, you might be wondering if adding a blog page can improve your sales. The answer is a resounding YES! Blogging is an inexpensive way to generate traffic to your site and gain trust. However, many store owners are struggling to get consistent sales and applying limited to no effort on content creation. Oftentimes, this is the factor that brings solvency to the business. Most might regard blogging as an unnecessary luxury. That’s why most sites goes down after a while. Keeping your audience engaged can be as easy as posting an infrequent article and there are a variety of methods available to execute this task. Since the purpose of bogging is to keep visitors close to your website, having…

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SEO Trends to Watch Out For in 2018

Latest SEO Trends and Updates to Watch Out For in 2018 New SEO trends, updates, and Google changes are expected in 2018. Now is the best time to reflect on these recent updates, examine how they've evolved and what we can expect from them in the future. Here are the latest SEO trends and updates to watch out for in 2018. Voice Search Sundar Pichai, Google CEO, announced that about 20% of mobile searches are voice searches. By the looks of it, this new search method won't fade away anytime soon since it is naturally easier for individuals to use voice search when on the go. As Google improves their voice recognition technology, more people will find it more and more convenient.How will SEO change with…

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